Which mobile marketing features are offered by Adobe Campaign?

The selection of SMS, push notifications, and in-app messaging as the correct answer highlights Adobe Campaign's focus on mobile marketing capabilities. Each of these features plays a critical role in communicating with users effectively through mobile devices.

SMS messaging allows for direct and immediate communication with customers, making it an efficient channel for promotional offers, updates, or time-sensitive information. Push notifications engage users by delivering messages directly to their devices, thus increasing the likelihood of interaction with content or offers when they are on the go. In-app messaging enhances user experience by allowing brands to communicate within the app itself, offering contextually relevant information that can drive engagement without interrupting the user's flow.

Other options do not align with the specific mobile marketing features offered by Adobe Campaign. Email campaigns and SEO analysis do not pertain to mobile-specific functionalities. Website creation and blog management are primarily concerned with digital presence rather than mobile engagement. Lead generation and market research, while relevant in broader marketing contexts, do not directly address mobile marketing tools and strategies. Therefore, the focus on SMS, push notifications, and in-app messaging accurately reflects Adobe Campaign’s emphasis on creating effective mobile marketing strategies.